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Step 2 - Pricing Strategy
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Your next objective
is to consult with your real estate agent to determine the best
possible selling price of your home. You will need to take into
account the state of the local market, the condition of your home,
and sales of comparable homes in your neighborhood. He or she will
create a comparative market analysis by taking into consideration
the type of market you are in and recent sales of comparable properties.
Your agent will then guide you to the best fair market price that
will help sell your home within your desired time frame. Usually,
real estate agents have a clearer and more objective sense of market
value than anyone else- including appraisers!
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Often, it can
be hard for you, as a seller, to also maintain objectivity, so remember
to be reasonable about the price you set. You will always be better
off setting a fair market value price than setting your price high
expecting that someone will come along and be willing to pay it.
If your home stays on the market too long because it is overpriced,
potential buyers may think that something is wrong with it and you
may end up selling it for less than what you could have gotten if
you had started out with a realistic asking price.
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